Will ClickFunnels Work With My WordPress Blog?

When I first started my sales funnel journey, one of the first questions I had was does ClickFunnels work with my WordPress Blog?

Although I figured out the answer for myself, I decided to help others find the answer through a well-researched blog post. So, here I am to finally demystify the connection between ClickFunnels and WordPress.

So, Does ClickFunnels Work With WordPress? ClickFunnels works with a WordPress blog by using the WordPress API in your ClickFunnels account and the Clickfunnels for WordPress Plugin. Once the WordPress plugin is installed and connected to your ClickFunnels account you will be able to use ClickFunnels with WordPress.

Now that you understand the basics of how it works, let’s talk a little about the strategy behind integrating as well as step-by-step guide to integrating ClickFunnels with WordPress

When you should integrate ClickFunnels and WordPress 

People often ask whether they should use WordPress for their lead capture forms and funnels or ClickFunnel for their lead capture forms and funnels. You can decide what’s right for you. However, you can use both WordPress and Clickfunnels by integrating them with the help of a WordPress plugin.

It’s important to own all of your pages on the internet. When you use a ClickFunnels domain, it might not give you the control and peace of mind as compared to when you use a domain that you own. For example; if ClicksFunnels stops working, you’ll end up having links that lead your visitors to nowhere. 

However, it’s important to note that ClickFunnels will give you a amazing amount of control for your landing page and funnel. You’ll be able to quickly and easily edit your funnels, upsells, and more.

The nice thing is, you can have the best of both worlds. Let’s get down to business and learn how to integrate ClicksFunnel and WordPress step-by-step. 

How to integrate ClickFunnels with WordPress

Connecting ClickFunnels to WordPress is a fairly simple process. If you’re ready to get started, here are the steps you’ll need to follow.

  • First of all, create your pages on ClickFunnels. 
  • Once you have your pages ready, log in to your WordPress site as an admin 
  • Go to your plugins and add a new one 
  • Search and find the ClickFunnels plugin  
  • Click the ‘Install Now’ button 
  • Activate the plugin 

Now you got the ClickFunnels plugin activated on your site. It’s time to connect them. You’ll need some basic information from your ClickFunnels account to complete the integration process on WordPress. Here is how to do this: 

  • Go to your ClickFunnels account 
  • Get your account email and Authentication Token by selecting Account Settings
  • Select Account details and you will find the WordPress API Key at the bottom.
  • Copy the WordPress API Key and use it as the Authentication Token on your WordPress dashboard
  • Click on the ‘Save settings’  button
  • Check the compatibility to see everything is on spot 

Congratulations! Your ClickFunnels account is now connected with WordPress. What’s next? 

You have the freedom to choose how you want to display ClickFunnels pages on your regular website. There will be three options in the general settings to choose from: 

  • Embed Full Page iFrame
  • Download & Display 
  • Re-Direct to ClickFunnels. 

If you wish, you can also add a favicon and the tracking code. Once you’re done setting your preferences, click Save. 

Now go back to the ClickFunnels pages that you have created. You can create a test page if you haven’t created any pages so far to understand how things really work after the integration. 

  1. Click on ClickFunnels on your WordPress dashboard 
  2. Click on ‘Add New’
  3. Choose the funnels i.e. test page 
  4. Use the ‘Custom Slug’ option to customize the URL
  5. Click on ‘Save Page’ 

You can customize your pages on ClickFunnels and the changes will be automatically implemented. 

When you should use ClickFunnels 

ClickFunnels is a sales funnel building software that can be used whenever you are ready to start capturing leads. However, if you’re not sure how this could work for you I’ll run you through the basics.

A sales funnel is a systematic process of generating leads for your business and ultimately driving your prospects to buy whatever you are selling. The core function of ClickFunnels is to help you run your business and sell services or products online.

When it comes to that specific functionality, ClickFunnels is a completely different tool from WordPress. The way I like to think of it, is ClickFunnels will help me make my business more profitable, and WordPress will deliver my content.(Which can also help build my business) Here are a couple of the key benefits of ClickFunnels: 

1. ClickFunnels is Quick and Easy

Unlike the traditional way of selling products and services, digital advertising enables you to use a bunch of different tools to design strategies and speed up your campaign building process. ClickFunnels is certainly one of those tools that help you save time. 

You can setup a sales funnel by yourself without the need of outsourcing all the technical stuff. Their drag and drop feature makes it easy.

ClickFunnels was primarily designed to help marketers avoid all the hassle and stress of creating an effective sales funnel. I recommend taking the time in the beginning to understand how the software works. Once you do that, you’ll be able to set up your funnels much faster in the future.

2. Ideal for paid advertisement campaigns 

ClickFunnels is an ideal platform if you are wanting to run paid ads through Google or Facebook Ads. This will allow you to quickly test your funnel before you connect and drive traffic from your WordPress site. ClickFunnels will help you to amplify the effectiveness of your advertising campaigns, and using paid traffic will help you quickly make decisions and adjustments on the fly. 

Clickfunnels vs WordPress

As a marketer, I clearly understand that my success largely depends on my ability to ensure a consistent stream of quality leads. Since I am not a professional programmer, I can’t afford to build my pages from scratch. At one stage, I was struggling to choose between WordPress and ClickFunnels. Finally, I realized how effective it would be if I use a combination of WordPress and ClickFunnels to generate leads. Yes, there is software that will allow you to build a funnel in WordPress, but you will still have to patch some things together to make it work as easily and effectively. So, instead of doing a ClickFunnels-vs-WordPress analysis, take advantage of both.

Other Related Questions

How much does ClickFunnels costs?

Cost is always a concern when it comes to choosing the right software for your business. However, you need to make a cost-benefit analysis to truly understand the value of a sales funnel building tool. You can take advantage of their free 14-day trial. You’ll be able to play around with the software and make an informed decision about how it can benefit your business. 

After the free 14-day trial, you can sign up for Basic Account which is for starters or the ClickFunnels Platinum which will include Follow Up Funnels(Email Automation) and Funnel Flix(Education). The basic account will costs you $97 per month. You can create over 100 pages and 20 funnels. ClickFunnels Platinum, on the other hand, is an all-in-one kind of solution that costs $297 per month and includes unlimited funnels and pages, Email Automation Follow Up Funnels, and Funnel Flix. 

Do you need both WordPress and ClickFunnels to build leads? 

Having a website is always going to be important to help you maintain a solid online presence. I’m partial to having a WordPress site because of the search benefits. You can publish content on your site to get ranked in search engines and generate organic traffic.

WordPress is one of the many website development tools, and really sets the gold standard for having a general website. On the other hand, ClickFunnels is a tool to convert traffic into buyers. If you’re in business you need to be converting traffic into buyers.

You can convert visitors on your WordPress site, dedicated landing pages convert better. ClickFunnels provides a design option that solely focuses on conversion. Doing the same thing on your site can take a lot of your time and you may fail to produce results due to technical limitations. This is where you need ClickFunnels landing pages. These pages have minimal distractions and are designed to lead visitors into completing the sales. 


It’s possible to not only connect these two different platforms (WordPress and ClickFunnels) but also improve your advertising efforts with a more integrated and organized approach by using both ClickFunnels and WordPress. Their plugin makes it simple to connect the two without having a different domain for each. I encourage you to try it and see for yourself.


Hi! I'm James. I've been building Sales Funnels for myself and small businesses all over the US. These post are design to offer you the most helpful content I can provide to get you started on the right foot.

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